Analysis of Small Business Assignment Example | Topics and Well Written Essays - 4000 words

Analysis of Small Business - Assignment Example a) Indirect competitor: 17 b) Future competitor: 18 Recommendations 19 i. Systematisation: 20 ii. Web presence: 20 iii. Customers: 20 iv. Plan: 21 Conclusion 21 Reference 23 Bibliography 27 Introduction Small business enterprises play an important part in the economy if a country. Small businesses constitute the maximum business establishments in any country where the number of employees is less than 500. In developed countries the major portion of the business is occupied by the small business entities, whereas in developing economies it is seen as an opportunity to eliminate unemployment and poverty (Unido, 2004, p. 17). A small business enterprise is defined as an independent business entity. The small business entity is found not to be dominating the operations in its own field. A small business is different from the large business in context to its functionality and way of approaching the business market. The main objective of this research is to provide an insight about the small business. An analysis based on the strength and weakness of the small business enterprise will be part of the research. Moreover, the contribution and affect of the small business enterprises to the economy of a country will be analysed. Literature review Literature review plays an important part in any research based on a particular topic. The main focus of this research is to analyse the small business enterprises and their role in shaping the economy of a country.... The study on small businesses reveals that the owners of such enterprises do not prefer innovation or change in their functioning of business. Most of the small businesses are founded based on the established business models and practices (Stokes & Wilson, 2010, p. 34-35). Small firms are believed to have added large share of employment to a country’s economy. Most of the new jobs are added in services such as leisure and hospitality. In the study of small businesses it has been noted that most of the large enterprises faces stiff competition from the smaller firms. Though the competitions will not be matched in every aspect, still competition helps the small business firms to enhance their efficiency in terms of productivity (Pride, Hughes & Kapoor, 2011, p. 143-144). The small business enterprise is found to have certain important features which make it a different entity. The characteristics can be discussed below: Small businesses are managed in a personalised manner by th e owner of the business entity. The market share for such enterprises is small in comparison to the large business enterprises (Needham & Dransfield, 1994, p. 135). The owner holds all the power for making decision and implementing the same. The small business enterprises do not have any specific shape and size as they range from a coffee bar to a retail outlet. The large enterprise has no control over such enterprises which makes them independent in their operations. It has been noted that the number of employees in small business enterprises are significantly less than 500 or even lesser for construction business. The small business enterprises are no more confined to a particular location, but are rather going global. Globalisation has become the need of the hour and with the

Discussion #2 Essay Example | Topics and Well Written Essays - 500 words - 1

Discussion #2 - Essay Example While operating a business, you won’t be surprised learning that in places like Mexico, the presence of religious images such as the Guadalupe Virgin is the fundamental motivation in work areas. Similarly in Brazil, accomplishing a task is not a priority as people rely on â€Å"Jogo de cintura.† People here believe in last minute rush and therefore, having plans does not work with them. Truly indicating how culture influences the practices & styles of work in the Latin America. Corporate training is essential for the general success of a business and so is its conduct in Latin American countries. Training here is not based on professionalism but rather on traditions, and when done contrary, it draws significant internal conflicts. When the employees here realize, that management techniques do not fit well with their local tradition, some practices are rejected. Traditionally, Latin companies devote little part of the budget for training. The result is a shortage of the technical workforce and skilled personnel in the Latin region. Human resource operations in the Latin America, especially recruitment and personnel management are defined from a cultural perspective and embraces nepotism widely. In the recruitment of new employees, priority is given to family members and close relatives of the current employees. Similarly for promotion, family ties play a central role and workers put the well-being of their families ahead of Professionalism. Nepotism is influential in these regions, for instance, in Chilean corporate, selection of executives and promotions focuses mainly on age, contacts, appearance, birth-place among other factors. To establish stable and solid labor relations, personal contacts as well as friendship and social interaction are major considerations. Following the study by professor Anabella, Latin Americans have their way of confrontation during conflicts. For instance, Argentines prefer mediation

U.S. War on Terror-Iraq Essay Example for Free

U.S. War on Terror-Iraq Essay The U. S in the aftermath of terrorist incidents on September 11 in the mainland America embarked upon an anti-terrorist campaign in the world. In a following state of the union address by the president of the U. S. , Iraq was declared to comprise the â€Å"axis of evil†. President George W. Bush affirmed that the Iraqi regime exhibited its grave aggression toward United States, and hankered after to build up â€Å"weapons of mass destruction† for more than a decade. Bush further illustrated the Iraqi government as a grave and growing danger as it might employ â€Å"weapons of mass destruction† to blackmail or attack the US. He further showed a connection between Saddam Hussein’s government and terrorist groups. Bush declared that the United States of America will not permit the worlds most dangerous regimes to threaten us with the worlds most dangerous weapons. (U. S. Executive Office. 2002) Vice President Dick Cheney re-emaphzised the threat from Iraq and stated that we now know that Saddam has resumed his efforts to acquire nuclear weapons. He also declared that many of us are convinced that Saddam will acquire nuclear weapons fairly soon†¦containment is not possible when dictators obtain weapons of mass destruction and are prepared to share them with terrorists who intend to inflict catastrophic casualties on the United States. † Earnest preparations were set in motion to launch a military invasion against Iraq. An attempt at cobbling coalition of countries on the pattern of 1990 antedating the gulf-war 1 fell miserably short of its intended objectives, as U. K alone notably contributed towards the war plan, in addition to mere token contributions from Australia. As military mien and might were accumulated around Iraq with fanfare fro the purpose of war, a resolution was presented to the united nations security council as a product of after thought on the part of the U. S. and on the promptings of the British prime minister . The underlying in tent in the resolution was the conferment of legitimacy upon the anticipated invasion of Iraq. The UN resolution 1441 passed unanimously on November 8, 2002 sanctioned U. N. inspection teams to bring about disarmament of Iraq. (U. N. Security Council, 2002) The use of military force was not envisaged by the majority of the Security Council members to affect disarmament. The US and its allies moved another resolution in the council to sanction use of military force against Iraq. However, due to the inability to secure required number of votes for its passage in the SC, the resolution was withdrawn by the Y. S. The eagerness to rationalize its war efforts against Iraq led the U. S. to project shifting rational of war from disarmament of Iraq suspected to be in possession of the weapons of mass destruction, to the regime change, through bringing about political liberation and introduction of democracy in Iraq, to some others. Finally, the real motives underlying the military invasion of Iraq could not remain without coming to surface. The issue of the justification of Iraq war, once surveyed with the advantage of retrospection, imparts invaluable lessons. The doctrine of preemption contained in a document entitled The U. S. National Security Strategy was announced in September last, the epoch making events leading to the war against Iraq are the subject matter of the ensuing discourse. An astounding paradox, the war though as a mean to purge Iraq of its presumed stock of the WMD is proclaimed part of the U. S anti-terrorism campaign in the world, however, any established definition of terrorism is not yet recognized by the U. N. the substantive ramifications of such an omission are to be realized. The Iraq situation in the aftermath of war and U. S. military occupation bears an historic significance for the Islamic civilization. The outcome in the Iraq conflict, as in such instances of military occupation gathered from history, of course, will depend upon the response the Muslims are able to forge over a period against the extraordinary challenge that has come to emerge. The chief UN weapon inspector, Dr. Blix told the UNSC in a crucial report that no WMD were discovered in Iraq by the UN team. At the same time, the report maintained that Saddam Hussein had not accounted for any banned weapons. Dr. al-Baradei reported that inspectors found no evidence that Iraq had restated its nuclear weapons program. No Iraqi cooperation was needed for the inspection work, because in nuclear verification, particularly with an intrusive verification system, the presence ore absence of a nuclear weapons program in a state could be assessed even without the full cooperation of the inspected state. The U. S foreign secretary at that time Mr. Collin Powell addressed the UN SC and sought to make a case against Iraq of ‘denial and deception’. (U. S. Department of State, 2003) The satellite pictures from Iraq of the apparent evidences for the manufacture of rockets exceeding UN permitted dimensions an ranges , and for rocket launchers exceeding the size needed for limited range missiles, were beamed at the screens in the UNSC and around the world. Artistic renderings of the mobile laboratories for producing bio and chemical weapons were presented and a claim , on the basis of information gathered from defectors , was made that there were at least eighteen such laboratories in the possession of Iraq. Mr. Powell recounted that Iraq had failed to account for Anthrax and other lethal bio and chemical weapons, which according to the UN inspectors report in the 1998, Iraq was suspected of owning. Included in the evidence among the aerial photographs of the buildings was an â€Å"organizational chart† of supposed al-Qaeda operations in Iraq, a couple of tare recordings that lent themselves to varied interpretations and a large number of undated reports by unnamed Iraqi defectors. Further, in the report, the secretary made a case that Iraq had repeatedly tried to import sophisticated parts that could be used in a gas centrifuge to produce enriched uranium. In particular, that Iraq had sought â€Å"high-specification aluminum tubes from eleven different countries†. Mr. Powell admitted the fact that â€Å"there is controversy about what these tubes are for â€Å". Iraq explained that the tubes were for missiles, and that the UN experts agreed that the tubes were consistent with Iraq’s view point and â€Å"not directly suitable† for a centrifuge. According to Mr. Powell the debate missed the point: Iraq had no business buying the tubes for any purpose, for those are banned. The early reviews of Mr. Powell’s performance were mixed. In the U. S. audience he changed so many minds that half of all Americans were than ready to go to war immediately, compared with only a third the previous month, according to the Newsweek poll . In contrast among the member states of the UN, Mr. Powell’s case for a US –led war on Baghdad as a â€Å"smoking mirrors† and nothing to do with reality, and plain wrong. He described the presentation by Mr. Powell before the UNSC as a compelling case and sound argument only for the unknowing. Some critics suggested the entertainment of skepticism concerning Mr. Powell’s report. Previous instance s of the use of disinformation by the US government to drum up support for war was cited. These included from relatively subtle measures like the doctoring of satellite photos to convince the Saudi government that Iraq was amassing troops for an invasion of Saudi Arabia in 1990, to incredibly crude ones like the continuing claims by the U. S. officials, including Mr. Bush, that â€Å"Iraq† expelled weapons inspectors in 1998. However as covered in the press at the time, the inspectors were withdrawn at the behest of the U. S. The doctrine of preemption was declared in a document, â€Å"the National Security Strategy of the United States† on September 20 during an address by the president at the WestPoint. A law was also passed ,The USA PATRIOT Act, commonly known as the Patriot Act, is an Act of Congress that United States President George W. Bush signed into law on October 26, 2001. The acronym of USA PATRIOT ACT stands for â€Å"Uniting and Strengthening America by Providing Appropriate Tools Required to Intercept and Obstruct Terrorism Act of 2001. This act broadens the authority of US law enforcement agencies to a large extent for the sake of fighting terrorism on the soil of United States and abroad. The most important provisions of the Act includes that the law enforcement agencies has been made immensely powerful and they have been allowed to search telephone, e-mail accounts, medical records, financial records and many other things, restrictions and limitations have also been loosed on intelligence gathering related to other countries within the United State . the authority of the Secretary of Treasury has been increased greatly and now he can monitor and control the financial transactions, particularly those involving foreign individuals and entities. The â€Å"Patriot law† also enhances the discretion of law enforcement agencies and immigration authorities so that they can now detain and deport immigrants suspected of terrorism-related acts with more ease and less restrictions. This act also sheds its light on the definition of terrorism and domestic terrorism is included in its domain. The significance of the ‘doctrine of preemption’ resides in the fact that it represented a remarkable departure from the historical policy of the U. S. as followed by successive American presidents. (ALCU) Although Patriot act provides surveillance agencies with great powers to search and eavesdrop to intercept and counter any terrorist activity but critics of the Act has illustrated that Patriot Act forfeited legal and constitutional shields of liberty and privacy for American citizen. For example, Susan Herman views that Patriot Act is against the spirit of cherished American ideals of freedom and democracy. She described that Patriot act lack a balance between rights of the American citizens and the President’s initiative to curb the terrorist activities. She says that Presidential powers in Patriot act are imperative for the protection of American citizen’s from future terrorists attacks but he is also responsible to â€Å"preserve, protect and defend the constitution† that safeguards the privacy and individuals rights of the people. (Herman, 2002) The policy of deterrence and containment has been pursued by the U. S to prevent wars. The knowledgeable persons view this enunciation of the recent national security policy, to be a paradoxical approach in the historical perspective, for it envisages resorting to war in order to prevent it. The justification of the doctrine is perceived by its source to reside in the logic that, â€Å"given the goals of rogue states and terrorists, the U. S. can no longer solely rely on a reactive posture †¦we cannot let our enemies strike first. As a matter of common sense and self defense, America will act against such emerging threats before they are fully formed. † The newly conceived U. S. strategy is fraught with serious consequences , due to its unilateral appropriations of the prerogative to impose its authoritative order upon other nations in the world by the U. S. it makes no pretensions of referring to any legal or moral framework that is subscribed to in the world. the sovereignty of states , guaranteed in the UN charter as sacrosanct and forming one of the fundamental principles of international relations since the Treaty of Westphalia 1648, has been exposed to a hazard unknown in the world before. The UN sanctioned inspection process was proceeding satisfactorily as acknowledged by other veto-using members of the council. However, the U. S. and its allies presented a resolution in the SC to require its authorization for the immediate use of force against Iraq to bring about disarmament. As become evident that the proposed resolutions would not come to muster the requisite number of votes in the council for its passage, and there loomed the inevitable threat of vetoes from France and Russia, the US deemed it convenient to withdraw the proposed resolution. The new doctrine, tested on the grounds of its initial application in Iraq, is a counter to international law and a subversion to the collective security system of the UN . the essential element of the collective security system of the UN is the prohibition of arbitrary use of force under all circumstances, it is the prerogative of the UNSC to determine in each instance the nature of the conflict, the threat arising from it, and the measure to be adopted against an aggressor. The doctrine of preemption is a usurpation of the UNSC’s role as an international collective peace-keeping organization. The outcome of war in Iraq-the removal of Saddam Hussain , regime change and occupation of Iraq – is by no means a validation of the doctrine. As a matter of fact , abysmal failure to establish the discovery of WMD and the US not becoming a force of liberation for the people of Iraq , who are in agitation to restore their independence from foreign occupation, such aftermath of war on Iraq provides a censure, and not the justification, for the doctrine. The international commission of jurists (ICJ), in response to the ultimatum issued by Mr. Bush warning Saddam Hussein to leave Iraq within forty eight hours, declared that invasion of Iraq would be illegal and tantamount to a war of aggression. The Geneva-based non-governmental body, comprised of sixty eminent jurists, expressed its deep dismay for the reason that,† a small number of states are poised to launch an outright illegal invasion of Iraq which amounts to a war of aggression. † The ICJ insisted that without SC authorization, no country could use force against another country except in self-defense against an armed attack. It emphasized that â€Å"there was no other plausible legal basis for the invasion of Iraq than a UNSC resolution that sanctioned it. † A critical analysis of the facts and events related to the US war on Iraq harbors a wealth of lessons, which should be the subject matter of another discourse. In the aftermath of the terrorist incident s of September 11, the US has demonstrated a gradual yet persistent shift away from internationalism. The abandonment of the Kyoto protocol –the treaty establishing the international criminal court –the repeal of Anti-Ballistic missile Treaty, non-compliance with the UN Resolution 1441, launching of the invasion of Iraq without the sanction of the UNSC, the assassination attempt at Saddam-in strict legal sense and before the formal declaration of war- and the disinclination from the involvement of the UN in the administration of post-war Iraq, are the instances of the US international conduct, among others. The rational of war against Iraq, after undergoing changes as adjustments for the purpose of plausibility, has finally emerged to be the control of rich oil reserves in Iraq, reconstruction, contracts for the US construction conglomerates, and far wider strategic aims in the middle-east. Such aims include the building of military basis in Iraq and conversion of the middle-east into a â€Å"free trade zone,† as announced by the US president. To sum up, despite controversies related to the Iraq war, what is needed for Iraq both by U.S government and Iraqi nations is, as enunciated in the national security strategy of the US as well, to provide for the common defense. It is anticipated that with vision and valor the present and historic crises the world of crescent will be cope with by overcoming implicit dangers, and harnessing opportunities. Noteworthy it is, the word crisis in an ancient oriental language is comprised of two meanings at once, the danger and opportunity.

The World is Flat, by Thomas Friedman

The World is Flat, by Thomas Friedman The World is Flat, by Thomas Friedman, chronicles the influx of a large number of new players on the global economic stage that has created a strong force that is already starting to affect Americans. Friedman believes that these looming changes have the potential to produce both positive and negative results. An example that illustrates the range of Friedmans analysis is his argument about the impact of the dot-com bubble and its eventual bust. He suggests that although the bust was bad for some investors, it turned out to be good in opening up global markets. The overcapacity which produced the bust also produced very low prices for telecommunications, thereby enabling players from smaller economic regions to participate in a game usually reserved for bigger players. Friedman describes several examples of different firms in these regions that have emerged to provide technology services to American business. One example, involving an Indian firm that does basic tax-return work for an American accounting company, reflects his view that although cost advantages are important, the real significance are the competitive proportions and innovations made possible by this new technology. One of the most important acumens of his book is that Americans should get used to the fact that the United States will not long remain the strongest player on the field. From my point of view, the United States have badly needed a good dose of humility, and these global shifts Friedman identifies promise to move us that way. While many passages point toward the advent of a system of global cooperation where no one player claims dominance, many others assume a win-lose scenario, in which Americans will be dominated by the Indians and Chinese if they dont get their act together. Friedman starts one of his chapters with a brief recounting of what happened to Americas previous world dominance in basketball, describing it as a great metaphor for what is happening in the global economy. Instead of grasping the new flatness of the global economic system, he wishes for the glory days when the United States was still head honcho. He writes too often as if the only choice Americans have is to play and win, or to be losers. This propensity is particularly self-evident in his frequent references to the determination of high-stakes competition. There is no time to rest; we have to work harder; the Europeans are delinquent because they value having more holidays. Friedman writes as though this is not an option, but th ere are choices, or there ought to be. If the current system diminishes many of those choices, perhaps we should change the system. Globalization is about efficiency. But as Friedman admits, theres more to it than that. He considers the stresses and downsides in globalization in the chapter titled The Great Sorting Out, but he still seems reluctant to seriously explore the consequences. Friedman seems unwilling to acknowledge that the system is significantly affected by global political structures or the absence thereof. For example, he mentions the need for the United States to develop an energy-independence policy, especially to cope with the expected huge increases in the demand for energy by China and India. But most of this discussion occurs in a chapter on how to jump-start American science and technology education so we can stay competitive. Friedman does a pretty good job of acknowledging globalizations impact on workers. He recognizes that the world is not yet really flat yet because there are still millions of people who are not able to compete in the global market. But he is still reluctant to point at structural problems. Friedman offers an evaluation of how the non-democratic political structures of the Middle East do not include much of the population who live there from the benefits of expansion and improvement. I should think that we need more than hope; The United States needs to develop public policies that have global reach, that make certain that at least the key players are at the global dining table can cooperatively address some of the well-known problems. If the price of these policies produces a loss of efficiency, we should have an honest debate about this trade-off, rather than assuming that efficiency always wins.

Lord Alfred Tennyson as a Victorian Essay -- essays research papers

Tennyson as a Victorian The Victorian age was an age where many changes occurred socially, economically, and industrially. People began to explore into areas such as the earth, the human body, and how to benefit the daily lives of individuals. English literature was also something that was beginning to be developed. People's thoughts and ideas also changed with the development of the country. The peoples' ideas became more free and they accepted change more easily, yet not everybody wanted to admit to change. People began to ask more questions about life, which prompted the development of science and many people began to question the bible. The change caused a great deal of confusion and alarm, which prompted English writers to accept responsibility and write about new thoughts, beliefs, and feelings. Alfred Tennyson, who is a very famous poet, is often regarded as the chief representative of the Victorian age in poetry. Tennyson was a man who had seen pain and sorrow in his life. After the death of his best friend, Arthur Hallam, Tennyson found relief from his pain in writing. Many of his writings were indeed about his dead friend. For example in "The Passing of Arthur, the hero has the same name as Tennyson's friend and also many lyrical poems, that later were to become In Memorian A.H.H. These writing were full of emotions, pain, fear, caring, and the desire to remember his friend. Almost throughout all ...

Mafia as Government Essay -- essays papers

Mafia as Government History and Introduction The history of the Mafia began in the ninth century, when a secret society was formed to protect the people of Sicily. Sicily was occupied by Arab forces. A group of Sicilians fled into the countryside to escape, and later to fight, the encroaching forces. This group became the Mafia The group’s original intentions were to create a sense of loyalty and respect for tradition, culture and family. The Mafia protected its' members interests and promoted protected individuals and businesses in exchange for loyalty and monetary tribute. As time passed, and the Mafia expanded to the Americas, the Mafia became more â€Å"criminal†, engaging in provision of illegal services and collection of taxes in defiance of the â€Å"legitimate† government. It is the purpose of this work to argue that the Mafia, a â€Å"criminal† organization, meets the criteria to be considered a government. The terms Mafia or mob used in this work should be considered to be synonymous and to refer to the American Mafia. The Mafia’s structure is similar in nature to a feudal government system, with agents reporting to regional governors, who in turn report to the organization’s leader. While the mob may or may not possess an overall head, individual regions of the mob may be thought of as a form of local government. The Mafia, as it is currently being discussed, exists within the confines of the United States, and thus may be in competition with, or at least overlapping the geographic areas of other government systems. Definitions of Government Ayn Rand has much to say on the â€Å"proper function† of government, but it is unclear as to what she considers a formal definitionon of what exactly categorizes an organization as a government. Her most specific response to the question appears in the opening sentence of â€Å"The Nature of Government†. The opinion is that the use of force and the enforcement of rules should be limited to government. (Rand) Randall Holcombe references Robert Dahl and Max Weber, summarizing their points of view that a monopoly on the use of force in a given area is the defining characteristic of government, thus adding a spatial characteristic to the definition. Holcombe further points out that obviously a monopoly on the use of coercive force is not required as can be seen from examples of ov... ...orms of government will â€Å"die out† over time, then the Mafia must be relatively efficient. Regardless, efficiency is quite obviously NOT a requirement to be considered a government. Conclusion Of course any number of normative arguments may be raised as to the relative â€Å"fairness† of Mafia governance. That it lacks some air of legitamacy or morality is not at issue. The Mafia lacks a constitution, thus enabling a wide range of government action. Rights are accorded to citizens at the whim of government agents, laws may unknown and erratically enforced, shifts within the leadership of government may be violent and have unstabilizing effects on the region. However, none of these points are at issue here. The argument here is not that the Mafia is the best government, or even a good government. It is simply that it meets an objective criteria to be considered as a government. Bibliography: Holcombe, Randall G., â€Å"The Distinction Between Clubs and Governments,† in The Economic Foundations of Government, New York: New York University Press, 1994 (Chapter 5) Rand, Ayn, â€Å"The Nature of Government,† The Virtue of Selfishness. New York: Signet Books, 1964, pp 107-115

The Raven Tpcastt

â€Å"The Raven† TPCASTT Title This poem could be about a multitude of things with the title Poe chose, but one thing that is clear is that it is about a Raven. Judging from Poe's other works, it is likely about some kind of a rabid/demonic raven. Also, it is very likely that this Raven will torture someone in some unimaginable way that will destroy the person more so psychologically than physically. Paraphrase I was laying in my bedroom pondering life when I heard a knocking at my door. Maybe it is my dead wife Lenore.No, that can't be it. It must just be someone coming by to visit me. I called down the hall apologizing for taking so long to answer the door, but no one was there. This really freaked me out, so I called for Lenore, but again, there was no answer. I heard the knocking again, maybe it's my window. I will check so I can confirm it's darkness and not anything more than that. When I opened up my window a raven came flying in and landed above my door. I decided to a sk the raven his name, and his only response was â€Å"nevermore. I was really freaked out and amazed that there was a bird with the odd name of â€Å"nevermore. † The bird will for sure leave tomorrow, as everything else does. But the bird responded with â€Å"nevermore. † He must have just learned this word from a bitter owner or someone passing by. There is no way it can be speaking to me. So, I just sat back down in my bed to ponder this. Wow, he actually must be a gift from god. I have to ask him if I will ever forget Lenore. He responded with â€Å"nevermore. † If anything will the pain of Lenore's death ever fade?But, the raven said â€Å"nevermore. † Will I ever be able to see my Lenore again, whether in this life or the afterlife? But, the raven said â€Å"nevermore. † Get out of my house Raven! Get out of my house and get your beak out of my heart. But, the raven said â€Å"nevermore. † The raven won't leave and my soul will never be lifted and I'll never be happy. Connotation This poem uses many poetic devices. The first, and possibly most important, is point of view. Poe uses first person because during the time period this was extremely scary material.And putting the readers directly into the narrator's shoes did nothing but increase the fear factor. Also, unlike much literature of that time, Poe uses a lot of imagery to pull readers into story. Phrases such as â€Å"tapping on my chamber door† and describing the echo of his voice give you a sense of auditory imagery. He deeply describes the looks of everything in the house from the bird's crest to the shadows being cast on the floor. Lastly, he takes advantage of the tactile sense by describing the bird's beak digging into his heart. Attitude Poe had a very depressing attitude toward this whole poem.He wrote it while his wife was dying of tuberculosis, a disease that had plagued him his entire life. Also, during this time he was very poor and wasn 't having any success making it as a poet. He used this poem as a way to describe how the â€Å"demons† in the world felt toward him. He used sad and depressing language throughout the poem to really convey to the reader what he was feeling at the time. Also, he uses a techhnique where the poem starts off making the reader think it is going to be a happy poem where he is reunited with his dead wife and they all live happily ever after.But instead, he is disappointed by a bird that is constantly telling him he will never be able to achieve true happiness. Shifts In the poem there are some, but not many shifts. The primary shifts come at the beginning but then the poem almost stables out and stays fairly level. The poem starts off on a sense of boredom with him drifting off in his chair. Then there is a sense of excitement when there is a knocking at the door. Then it is hope and happiness that it could be Lenore. But then it goes back to boredom and almost curiosity when there is nothing but darkness at the door.He goes back to answer the window when he hears the knocking again which causes fear and excitement. When the bird flies in he is mostly scared and curious as to why the bird is there. There is next a sense of hope that this bird will be able to help him connect to his Lenore. From here on out it is almost nothing but anger at the bird as it refuses to say anything other than â€Å"nevermore,† and tells the narrator he is never going to be happy. Title After reading the poem my prediction was very close to correct.I did know that the bird would be torturing him. I didn't think that it would be in any way like he did, but that part was correct. Also, the bird was supernatural. Other than that, the entire story line was very different than what I had initially expected. Theme The theme of this poem is that one's own head can often be the cause of his misery or grief. The man continues to ask the bird questions when he knows exactly what the bird will say. It's almost as though he had wanted to be upset and was intentionally doing this to himself.